Brandy sitting on a vibrant yellow sofa in Bella Vita Jewelry’s whimsical and colorful store, surrounded by handmade decor, vintage-inspired artwork, and a festive Christmas tree.

Discover the Magic of Bella Vita This Holiday Season

From unforgettable in-store experiences to handcrafted treasures, Bella Vita Jewelry in downtown Little Rock is your go-to destination for meaningful gifts and holiday fun.

Our Signature Collections

Bitty Buttons Collection

Explore the charm of our iconic Bitty Button collection, perfect for layering or gifting.

Razorback Spirit

Show your Arkansas pride with our exclusive Razorback collection today!

Flower Power

Add floral vibrance to your jewelry collection with these nature-inspired pieces.

Book Your Permanent Jewelry Appointment Service Deposit Bella Vita Jewelry

Permanent Jewelry in Little Rock – Book Your Custom Experience ✨

Celebrate life’s unforgettable moments with permanent jewelry, exclusively at Bella Vita in Little Rock.

Seamlessly welded for a clasp-free, custom fit, each piece is designed to stay with you forever. Whether it’s a gift, a symbol of love, or a treat for yourself, permanent jewelry is the ultimate way to keep meaningful memories close.

📅 Book Your Appointment Today

Choose your favorite chain, personalize it with charms, and let us create a timeless piece that’s uniquely yours.

Customer reviews
Customer reviews
"One of my favorite places on the planet. I try to plan a visit to Brandy and her lovely store at least once a year, traveling from Dallas to Little Rock for a quiet weekend of retail therapy. This business is so special. The jewelry craftsmanship is top-notch with beautiful gemstones and metalwork. There are so many fun things to see and to buy for yourself and others. The vibe there is so pure. Love everything about Bella Vita."
— Phyllis
Customer reviews
"This has been one of my favorite shops for years. If you see me I usually have on at least 3-4 pieces of jewelry I’ve bought here. Their clothing and home goods are so beautiful and unique. Can’t recommend it enough."
— Shelby Raney
Customer reviews
"I’m in Seattle and ran into a lady wearing a beautiful bracelet that she got at Bella Vita. I called, described the bracelet, and asked if it was possible to order one. Great customer service! The bracelet arrived quickly and is fantastic; very unique, with excellent craftsmanship, and the beads are of a much higher quality than those found in similar bracelets. Bella Vita did a great job in choosing the beads, color scheme, and placement of beads. A really good experience all the way around!"
— D. Benson
Customer reviews
"Absolutely the best local jewelry and more shop in Little Rock. From the greetings, smiles, and abundant inventory, it just can’t get any better, well, then there is Chester❤️❤️ the Shop Dog. Check out the “pop up” shops, to see what else they offer."
— Kristi
Customer reviews
"First of all, the shop dog, Chester, is a FUR ANGEL! The girls that work there are so kind and cool. The vibe is wonderful and ALL the merchandise is beautiful. Just a great all-around shopping experience. You won’t be sorry you went in. ♥️🌈💕💐 🏼🐶🐶🐶"
— Claire Hettinger

Personalized Jewelry: A Unique Reflection of You

Explore Our Handcrafted Jewelry

Step into our Treasure Trove

Experience Bella Vita in Person

📍108 W 6th St A, Little Rock, AR 72201, United States
📞 +1 501-396-9146
✉️ info@bellavitajewelry.net
🚗 Street Parking Available
♿ Barrier-Free Entrance Available

Hours:
Sunday: Closed
Monday: Closed
Tuesday: 11 am–5:30 pm
Wednesday: 11 am–5:30 pm
Thursday: 11 am–5:30 pm
Friday: 11 am–5:30 pm
Saturday: 10 am–4:00 pm